Design & Production
Visionaries

Penny Layne is a dynamic,
multi-disciplinary design and
production agency specializing
in ground-breaking wedding and
event production across the
globe, with a distinct point
of view.

“If you’re afraid of what you need — look around you, you’re surrounded, It won’t get any better”

About /

Penny Layne is a dynamic, full-service wedding and event design, planning and production firm specializing in groundbreaking destination weddings and events around the world.

With over a decade of experience in the industry, Layne and co. have worked to curate remarkable global events that are authentic to each and every client and destination they service.

Coming from a collective background in creative direction, fine art, and a life lived to the fullest, their level of expertise and attention to detail in the planning and production allows for impeccable design paired with flawless execution and a deep understanding of their client’s style and sensibilities.

Fully realizing wedding weekends from idea to completion is what Penny Layne does best and they do it with a distinct point of view.

team /
Layne kula allen

Founder. Creative Director.

i. Favorite Band: LCD Soundsystem

ii. Favorite Drink: vodka soda with lemon

iii. Favorite Place: Paris

team /
Layne kula
allen

With a background in theatre arts and production, Layne’s sharp eye for design, forward thinking approach, and thirst for new challenges has shaped her into a revolutionary artist and creative producer whose work knows no bounds.

Her collaborative style results in highly individualized events, spaces, and projects that have garnered global attention. She is a true master of her craft and is constantly looking to redefine what it means to be an unconventional artist and professional creative in a world that is ever-changing.

Event Producer.

i. Favorite Band: MUNA

ii. Favorite Drink: gin + tonic with St. Germain

iii. Favorite Place: London

team /
Carly pickett

Carly comes to Penny Layne by way of a rich education in fine art and painting. Her transition to event production was a natural progression fueled by her love for immersive artistic experiences and meticulous attention to detail. She is passionate about creating events and experiences that blend innovative design and a stunning, visual language with seamless execution.

Carly is a firm believer that relationships are the cornerstone of great creative work, and her love language is open communication and transparency — which makes her an incredible creative producer.

Process /

1.

Immersive

We take a hands-on and production forward approach to weddings and events — with an emphasis on personal experience, collaboration, intentional design, and creative storytelling.

2.

resonant

We strive to create artful and impactful events that speak volumes about our clients’ shared histories and the lives they’re building together.

3.

evocative

We want to continue evolving in an ever-changing industry while remaining true to ourselves, our clients, and our vision.

“Most importantly, they have
a “yes, and” mentality and
know how to throw a killer
party. “